I see a lot of weird things every day – I live in Southern California, so its to be expected – but over the weekend I saw something in Los Angeles that was really strange. Like, something so weird that I had to stop and remark, “Wow, that’s bizarre.”
It was a teddy bear on Melrose Avenue, hanging from a noose-like contraption attached to a telephone line. I know the old urban legend, that shoes hung from a line mean drug deals go on in that neighborhood. What the hell does a hanging stuffed animal mean?
Once my friend and I got to our first destination, I was so busy spending all my money on jewelry that I forgot about the bear. We continued to shop all afternoon, and then on our way to get some dinner, we saw another hanging bear! What was going on?
Because I have to Google everything, I did a search when I got home. I tried all sorts of searches: “bears hanging from wires in Los Angeles,” “hanging bears in LA,” “what’s up with the strange bears on telephone lines in LA,” etc., and nothing came up. I happened to mention this to my mother, who turned out to be much more informative than the Internet.
Now, it might not be connected, but she told me that on the ABC show The River, there are hanging teddy bears that have something to do with a character that is missing (sorry I’m not being super descriptive, but I forgot exactly what the circumstances are). I have no clue if they are related, but it sounds like this could be some sort of a promotional thing? The show had it’s season finale a few weeks ago, but it could somehow be tied together.
That got me thinking about promos (from commercials to billboards) that are done for television shows. How creative do they have to be to get your attention? If you see a poster plastered everywhere advertising a new show, do you finally just give in and say, “OK! You win! I’ll watch the damn pilot!”? With complete saturation, I get more annoyed than anything, and it’s especially bad when the promo commercials start about 30 years before the premiere date. I’m sick of the show way before it ever even starts.
Share your thoughts on whether or not huge promotional campaigns really work for you in the comments section, and if you have any information on the random hanging bears, please, I beg of you, share it with me.